Let's figure out what makes you different - and show it off clearly and confidently.
Here's how I work: we'll spend time working out what makes your business special - your values, your people, what you stand for. Then I'll create a visual identity that actually expresses all of that. Not just a pretty logo, but something that tells your story and connects with the right people. Something that feels like you.
Hey, I’m Catherine!
You know how some businesses look a bit all over the place, and it’s hard to take them seriously?
I work with businesses that have great services but haven't quite figured out how to show what makes them different. We'll start by getting to the heart of it: who you are, what you believe in, and why you do what you do. Then we'll create a visual identity that genuinely represents you - not just something that "looks professional."
The result? A brand that people trust, that stands out for the right reasons, and that attracts the clients you want to work with.
A custom brand identity gives your business the solid base it needs to stand out, connect with the right people, and grow with confidence.
Check out some of my case studies:
Services
I create brand identities and marketing materials that actually mean something.
Every project starts with getting clear on who you are and what makes you different - because good design isn't just about looking nice, it's about showing people who you really are and why they should care.
Brand Identity
Your brand identity is how people see your business - so it needs to be built on who you actually are, not just what looks good.
Before I design anything, we dig into what makes your business unique. We'll talk about your values, what you believe in, and what you're working towards. We'll look at what your competitors are doing and find ways for you to stand out. We'll get really clear on who you're trying to reach and what you want to say to them.
Then I create one brand concept designed specifically for you (not three random options to choose from). You'll get your logo variations, colour palette, fonts, brand guidelines, and examples showing how it all works in real life. Whether you're starting from scratch or giving your business a fresh start, you'll end up with a brand that feels right, stands out, and connects with your people.
Marketing Material
Once your brand identity is established, it's time to ensure it shines across all your marketing materials.
I'll design a range of professional assets to support your marketing efforts - business cards, brochures, social media templates, packaging, and more. Every piece will be tailored to your brand's personality and what you stand for, designed to engage your audience and maintain the consistency that builds recognition and trust.
With cohesive, on-brand materials that all work together, you'll have everything you need to market your business confidently - knowing that every touchpoint reinforces who you are and what you're about. No more piecing together mismatched designs or worrying if something feels off-brand.
I don't just make logos.
I help you figure out what your brand needs to say, who it needs to talk to, and why people should care. Then we design something that does exactly that.
Packages start from £2,000 and include all the foundational work that comes before the design.
How we’ll work together
A clear process, so you always know what's happening next
I've spent 25 years refining how I work to make sure nothing gets missed and you're never left wondering what comes next. Here's what it looks like:
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After you’ve filled in the enquiry form we’ll schedule a call and chat about your business and make sure we're a good fit to work together.
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You'll fill out a detailed questionnaire that gets you thinking about what makes you special and how you want people to see you.
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We'll talk it all through together, digging into what makes you different. You'll walk away with real clarity on where you're headed.
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You'll get a clear picture of your purpose, what you're working towards, and what you stand for - plus insight into how you can stand out from your competitors.
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You'll choose between 2 different visual directions, so you know the design will feel right before I start creating.
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You'll get one complete brand design with a video walking you through why I made every decision and how it all connects back to who you are.
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You'll have 2 rounds of revisions to give feedback and tweak things until it feels just right.
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You'll get all your files ready to use, clear guidelines on how to use them, and the confidence to move forward with your new brand.
Clear communication, realistic timelines, and no nasty surprises.
Kind words from clients
I’m lucky to have worked with some brilliant businesses. I love connecting with people and building relationships. Here’s what they had to say about working with me:
“It was great working with Catherine. She really took the time to understand our objectives and there was clear communication throughout the process. We are delighted with our new brand and it really reflects the business.”
Stephen Nevison, Intuitive Homes
“Working with Catherine has been a total pleasure. She understood the aims for the business and created a truly beautiful brand image that I feel proud to use. Catherine was so professional, responsive and engaged throughout. I absolutely recommend her!”
Elizabeth McManus, Space to See
“Catherine is one of the most organised, thorough and efficient designers I've worked with. She immediately got the brief and produced two fantastic routes. The only difficulty was choosing which one I liked best!”
Emma Nevison, The stories we tell
“Catherine is collaborative, creative and practical in equal measure. She took the time to understand the requirements of the brief whilst challenging where she could see there was a different approach / design option that would work better. Clear communication, timelines and expectations managed throughout. Thank you!”
Sarah Fleming, The Right + The Left