Retrofit Hub
The challenge:
Retrofit Hub needed to stand out in the energy efficiency and sustainability sector while looking credible and professional. The brand had to connect with both industry professionals and property owners, showing they're forward-thinking and committed to improving building performance without feeling overly technical or inaccessible.
How we solved it:
The Retrofit Hub visual identity is designed to reflect the company's focus on energy efficiency and sustainability while maintaining a strong, modern identity. The icon cleverly integrates the initials 'r' and 'h' into a distinctive monogram, creating a recognisable and memorable mark. It also incorporates the energy rating colours, aligning with industry standards and reinforcing the company's commitment to improving building performance and reducing energy consumption.
The branding embraces bold, geometric shapes, which are echoed throughout the wider visual identity to create a cohesive and structured look. Designed for versatility, the logo ensures clarity and impact across various marketing materials, reinforcing Retrofit Hub's position as a forward-thinking leader in the retrofit sector.
“Catherine is a delight to work with. She understood my brief and came up with options that I hadn't thought of, the resulting designs have created a really strong identity and its one that will stand us in good stead for year to come. She is clear in her approach and meets all expectations.”
Richard Shears, Retrofit Hub
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