Heatons Therapy
Projects like this one are extremely important to me. Being approached by a business that does such vital work such as Heatons Therapy (which provides Cognitive Behavioural Therapy (CBT) which helps people who are feeling overwhelmed, depressed and anxious) drives me to creating my best, most meaningful brands.
The logo needed to represent a safe, calm environment. After much careful consideration into how my different concepts would make someone feel, I finally settled on using a series of dots which represent the different issues CBT can help with.